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Our leading rideshare client is looking for a Marketing Analyst to join their mission-driven team dedicated to enhancing lives through superior transportation solutions. You will get to support the Product and Brand Marketing team, focusing on strategic insights and campaign design and measurement. You will navigate the Product and Marketing worlds to understand how marketing efforts impact business outcomes!

Responsibilities:

• Conduct research and deliver insights to guide marketing decisions, including campaign prioritization and audience targeting.
• Design experiments to test hypotheses and measure business impact.
• Define, measure, and track key marketing metrics over time, providing deep dives into metric changes.
• Translate insights into understandable narratives for non-technical stakeholders.
• Collaborate with various teams to ensure analyses directly influence marketing planning.

Experience:

• Degree or equivalent experience in analytics, statistics, economics, marketing, or related fields.
• 3+ years of experience in strategy, research, consulting, or marketing, preferably in tech, media, or financial services.
• Proficient in SQL with the ability to write efficient queries on large datasets.
• Experience with A/B testing and demonstrated data analysis skills.
• Strong business writing, presentation, and executive briefing skills.
• Ability to build relationships and drive shared outcomes among cross-functional stakeholders.