Marketing Manager (Intermediate)
Social & Digital Marketing Manager
Location: Culver City, CA (Hybrid – Mon-Thursday on-site / Friday is remote)
7-Month Assignment (LOA)
Pay: $46-48/ HR
Our client, a leading multinational media and entertainment company, is looking for a Social & Digital Marketing Manager to join their team. This role will collaborate with the Brand Marketing team to manage all social and digital campaigns for the studio, encompassing up to 50 TV shows at various stages of production, from pre-production to post-production.
Responsibilities:
- Manage social channels across Facebook, Twitter, Instagram, TikTok, and YouTube utilizing series content.
- Collaborate with the U.S. Brand Marketing team to drive and elevate the digital marketing of series throughout all windows of distribution and manage social strategy.
- Concept and write up capture strategies for series and execute capture during events and production shoots.
- Create and oversee the development of social content calendars for any owned social channels, including assets, scheduling, community management, and analytics.
- Help develop and implement the brand voice on social media
- Maintain a roster of contacts and keep keen eye on new product releases for all social networks.
- Work with the Creative Marketing team to develop social assets, utilizing learnings to inform and support the creative approach.
- Support, extend and enhance the distribution partner and downstream (home entertainment, soundtrack) initiatives on social/digital
- Run paid media campaigns across a variety of digital platforms using native and third-party tools to encourage conversation and grow fan base.
- Partner with talent (celebrities) and management teams to get social media requests fulfilled in addition to working events.
Education & Experience:
- A minimum of 2-4 years of experience at the manager level in marketing, entertainment is preferred, but not limited to
- Avid user of social networking sites including Twitter, Facebook, Instagram, Tik Tok, etc.
- Strong copywriting skills with knowledge of social and digital trends
- Deep understanding and passion for the entertainment, television, and digital industries
- Understanding of social analytics and reporting
- Comfortable presenting social analytics, creative, and growth strategies
- Knowledge of social media planning and analytics tools
Please submit your resume in Word or PDF format to be considered.