Morrisville, NC
Partner Marketing Manager
Partner Marketing Manager
Location: North Carolina (REMOTE)
12 month assignment (Great Potential to extend or convert)
Department: Global Partner Marketing
Pay Rate: $50-$60/hr. DOE
Our computer software and tech client is seeking for a Partner Marketing Manager, where the perfect candidate will play a pivotal role in scaling the company's Channel Marketing Automation Portal and driving marketing initiatives within their Partner Ecosystem. As a key member of the Global Partner Marketing team, you'll lead the development and execution of channel marketing programs, collaborate with cross-functional teams, and ensure the success of partner-focused initiatives.
Duties:
- Focus on expanding company's Channel Marketing Automation Portal to facilitate channel marketing activities and support the Partner Ecosystem effectively.
- Oversee and maintain all marketing assets necessary to support channel programs. Collaborate with the designated vendor to develop and onboard this new initiative.
- Possess a thorough understanding of channel business models and execute tasks with minimal supervision.
- Lead marketing initiatives directly and through existing teams to increase partner awareness and promote best practices within the marketplace.
- Responsible for executing and measuring the performance of marketing programs to ensure effectiveness.
- Assist in implementing and developing a global channel marketing automation platform.
- Act as a core administrator for the channel marketing automation platform. This involves building, updating, monitoring, measuring, and launching new campaigns and content via the portal.
- Collaborate with regional channel, sales, marketing, and product teams to incorporate requirements into co-marketing offerings, ensuring consistency and scalability of partner marketing programs.
- Work with channel and alliance marketing teams to define and deliver partner marketing program offerings.
Education and Education:
- Bachelor's degree in marketing, Business Administration, or a related field. Plus 4-6 years of experience required.
- Experience in channel marketing and partner management.
- Proficiency in marketing automation platforms and tools.
- Strong project management skills with the ability to manage multiple tasks simultaneously.
- Experience in technology or software industry preferred.