San Francisco, CA
Product Marketing Manager
Product Marketing Manager
Location: California (remote)
Pay Rate: $80-100/hour
4-month assignment (potential to extend)
Location: California (remote)
Pay Rate: $80-100/hour
4-month assignment (potential to extend)
Our leading rideshare client is looking for a Product Marketing Manager to support the rapidly growing platform. We are looking for a results-driven Product Marketer to lead marketing efforts for our growing portfolio of products, focusing on areas such as Rideshare, Rentals, Transit, and Enterprise. This role will entail a combination of product strategy, cross-functional collaboration and developing positioning and go-to market strategies for new products.
Duties:
- Leverage behavioral data and user insights to develop and drive the Marketing strategy for new products in conjunction with the Product and Engineering teams
- Be the voice and expert of the target audience
- Work cross-functionally with Product, Design, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches
- Rapidly experiment and iterate to increase conversion and product usage
Education & Experience:
- Bachelor's degree and 4+ years of experience relevant to product marketing
- Analytical thinker with experience in data-driven marketing
- Experience in applying consumer insights to inform and optimize the product experience
- Thrives in a fast-paced environment with a bias towards action
- Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams